April 30, 2014 — track release — SONOMA, Calif. — Great Clips will return as sponsor of Sonoma (Calif.) Raceway’s Toyota/Save Mart 350 Fast Friday on June 20.
The company signed a two-year extension to continue as the title sponsor of the NASCAR practice day. Great Clips Fast Friday will feature two Sprint Cup Series practice sessions, which mark the only opportunity for drivers to fine tune their stock cars before qualifying on Saturday.
“Great Clips is more than excited to be partnering with Sonoma Raceway again this year. We have a rich history and relationship with racing, and are pleased to partner with a raceway that has such a great reputation,” said Tyler Brandt, marketing manager of Great Clips, Inc.
“To cap off a great race weekend, Great Clips will also adorn the hood as the primary sponsor of Kasey Kahne’s No. 5 Chevrolet SS during Sunday’s race.”
In addition to becoming title sponsor of Fast Friday, Great Clips continues as the official hair salon of Sonoma Raceway for the third consecutive year. Great Clips will set up mobile salons at the raceway during the NASCAR Sprint Cup Series and Verizon IndyCar Series event weekends.
“This is a wonderful program. Great Clips has been wonderful a partner, and the haircuts at the races have been a big hit with our fans and provided a nice boost to Speedway Children’s Charities,” said Steve Page, Sonoma Raceway president and general manager.