HUNTERSVILLE, N.C. — Joe Gibbs Racing announced Wednesday at the NASCAR Hall of Fame that Circle K, one of the largest fuel and convenience retailers in the United States, will sponsor Matt Kenseth’s No. 20 Toyota in six Monster Energy NASCAR Cup Series races this season.
Circle K has had branding on cars within NASCAR through vendor programs over the years, but this marks the first time the company has served as a primary sponsor within the sport.
Circle K will be the primary sponsor for Kenseth and the No. 20 Toyota Camry in six races, beginning at Richmond Int’l Raceway on April 29.
Additional races where Kenseth will fly the Circle K colors include Talladega Superspeedway on May 7; Charlotte Motor Speedway on May 28; Kentucky Speedway on July 8; Texas Motor Speedway on Nov. 5 and Phoenix Int’l Raceway on Nov. 12.
The company will also have associate branding on the No. 20 Toyota in the Monster Energy NASCAR Cup Series whenever they are not serving as the primary sponsor.
“This is an exciting day for us at Joe Gibbs Racing, and really, for our sport,” said team owner Joe Gibbs. “Circle K is growing rapidly across the country and it’s a thrill for us to have them as a primary sponsor for Matt and the No. 20 team. We’re looking forward to developing our partnership with them.”
“With the launch of our new global Circle K brand, our team is always on the lookout for ways to connect more and more with its community. We feel this partnership is a great fit for us,” added Alex Miller, Senior Vice-President, Global Fuels at Circle K. “By growing our presence in the Monster Energy NASCAR Cup Series with our company’s first primary sponsorship in the sport aboard the No. 20 Toyota Camry with Matt Kenseth, we aim to continue to position ourselves as the preferred destination for fuel and convenience. We are quite proud to be partnering up with the Joe Gibbs Racing team and truly believe this is the beginning of a long and strong collaboration.”
Kenseth, the 2003 Monster Energy NASCAR Cup Series champion and a two-time Daytona 500 winner, is marking his 20th year competing in the series in 2017.
Currently in his fifth season at Joe Gibbs Racing, Kenseth and the No. 20 team have collected 14 wins, 46 top-fives, 84 top-10s and 10 pole awards together. Kenseth has also qualified for the playoffs each season he has driven the No. 20 Toyota Camry.
“It’s always great to be able to welcome a new primary sponsor to the sport,” said Kenseth. “I’m excited to welcome Circle K to JGR (Joe Gibbs Racing) on our No. 20 Camry this season, and look forward to representing them. They are a growing company, with locations all over the country, so it’s a great fit to have them involved in the sport.”
Kenseth is currently 22nd in the Monster Energy NASCAR Cup Series point standings heading into this weekend’s race at Bristol Motor Speedway.