DAYTONA BEACH, Fla. — AFT Events and Charlotte Motor Speedway announced Monday they have reached a three-year agreement to showcase the stars of AMA Pro Flat Track at The Dirt Track at Charlotte.
This year’s Charlotte Half-Mile, scheduled for Saturday, July 30, will kick off the three-year deal and will be the first opportunity for fans to experience AFT’s fast-paced and family-friendly event format, aimed at energizing the crowd.
“We’re thrilled to have the opportunity to continue building this great event,” said Cameron Gray, COO of AFT Events. “One of our first initiatives when we launched the new event promotion company was to sign a multi-year deal with Charlotte Motor Speedway to show our commitment to the Carolinas. This region of the United States has a rich history in motorsports and motorcycling, there is a real hunger for the sport and we’re looking forward to bringing a new level of energy to the fans.”
In order to help AFT Events drive attendance and engage the fans in the region, Charlotte Motor Speedway will be providing the company with marketing support.
“The Dirt Track at Charlotte has hosted worldwide audiences for events featuring everything from monster trucks to dirt late models, sprint cars, rallycross and more,” said Doug Cremer, vice president of events at Charlotte Motor Speedway. “We look forward to adding AMA Pro Flat Track motorcycles to our diverse portfolio of the very best in motorsports competition and family friendly events across our Charlotte Motor Speedway complex.”
AFT Events was recently formed to usher in a bright new era for the sport, with a focus on providing family-friendly entertainment to complement the spectacle of Pro Flat Track racing.
CREDIT: Charlotte Motor Speedway