GLENDORA, Calif. — Mothers Polish has entered into an official sponsorship agreement with the National Hot Rod Ass’n to be the official car care products of NHRA Drag Racing.
Mothers is known for its quality-crafted formulas of premium polishes, waxes, cleaners and finish care products.
“We are extremely pleased to have Mothers join our NHRA family,” said Brad Gerber, NHRA vice president of sales & chief development officer. “Their focus and dedication to the caliber of their products is something we admire and respect at the NHRA.”
In addition to their official sponsorship, Mothers will be designated as the presenting sponsor of the NHRA’s weekly #WheelsUpWednesday post on all NHRA social media platforms and will present the Mothers Best Appearing Car award, which will be awarded to one car at each NHRA Mello Yello Drag Racing Series event.
Winners of the Mothers Best Appearing Car award will be presented with a trophy and Mothers car care products during a ceremony at each event.
“It takes teamwork, commitment, drive and talent to compete in the NHRA – all qualities we admire here at Mothers,” said Mothers marketing director Ken Holland. “That’s why we’re thrilled to be a part of NHRA Championship Drag Racing.”